Tour Experience
-I operated a 2016 Mercedes Sprinter Van, and a 2014 Ford F-350 with a 20’ Stage Trailer (GVWR 9,995). DOT Hours of Service Logbooks, Weigh Stations, Vehicle Maintenance. Set up & Tear down of Sprinter Van, Band Stage, Audio Equipment, Meet and Greet Photo area with step and repeat backdrop, velvet ropes and branded red carpet, 2 XL Banners, 2 adcade panels, bag toss game, and 10’X10’ tent. Worked with Country Music groups (Cole Porter Band, Natalie Stovall and the Drive, Ruthie Collins, and Kelleigh Bannen). Maintained inventory of premiums and samples, met with venue contacts and Kretschmar representatives onsite. Trained and managed Bas onsite. Approved timesheets and submitted BA feedback to Assist Marketing Staffing agency.
-I Operated a 2015 Chevrolet 3500HD Crew-cab Dually pulling a Branded 24’ Trailer (GVWR 9,995) DOT Hours of Service Logbooks, Weigh Stations, Vehicle Maintenance. Set-Up & Tear down of 50’X40’ footprint consisting of a 40’ Stage Truck with steps and handicap access lift, 83 devices on display , survey/registration kiosk, digital live photo mosaic wall, “Accessory Prize Pack Sweepstakes”, “U.S. Cellular 250 NASCAR Race Sweepstakes”, Samsung Rewards Wall, 2 XL Banners, and a 10’X20’ tent for Kenny Wallace autograph sessions. Also activated with 10’X20’ tent and roaming of event. Device Security using the InVue System.. Assisted with inventory of premiums and tracked various metrics, met with venue contacts. Trained & managed BAs onsite. Approved timesheets and submitted BA Feedback to Gail & Rice staffing agency.
-I operated a Branded 40’ RV/Tour Bus (GVWR 29,000), DOT Hours of Service Logbooks, Weigh Stations, Vehicle Maintenance, Repair Facilities and Scheduled Repair Services. Set-Up & Tear down of 10’X10’ tent with prize wheel and 2 tables. Coordinated on field promotional activities with MLB Spring Training Stadium Officials. Acted as a Mascot Handler for “Super Sam” mascot in concourse with extensive interactions with children for photos.
-I operated a 2010 GMC 12’ Box Truck (GVWR 9,900). Set up & Tear down 10x10 footprint consisting of Tent, Backdrop, sidewalls, tanker, table, and A-frame sign. Coordinated product pickups and deliveries, arranged all hotel reservations for the team of 4 under budget, submitted expense reports, event recap reports with photos, maintained perpetual inventory of samples and premiums. Assisted with setup of Santa photo footprint, taking Santa pictures of consumers using “Click it” while activating at two retail events five days per week for five weeks. Acted as Santa and the Coca-Cola Polar Bear Mascot.
Tour Resulted in:
27,792 samples distributed
Exceed goal by 24%
Out preformed 5 other teams
- I managed a 4 week tour going to various Elementary Schools promoting the Junie B. Jones children's book series. I traveled with 2 actors that preformed a 20 minute short play for the students. I was responsible for confirming event times and locations with the school's administration, set up and strike of stage, ensuring that actors were on schedule and cueing them for curtain call, runinng the wireless sound system, ushering students to the Junie B. Jones school bus for a photo meet and greet with the cast. Additonally I was responsible for the safe operation of the Branded Chevrolet Short School Bus, and ensuring that all DOT regulations were followed, submitting expense reports and arranging lodging for all touring staff.
-I operated a Branded 35’ Itasca Tour Bus (GVWR 26,000), DOT Hours of Service Logbooks, Weigh Stations. Vehicle Maintenance, Located Authorized Repair Facilities and Scheduled Repair Service. Set-Up & Tear down, Greet Consumers and act as Brand Ambassador on site.
-I assisted with the management of the 6 month nationwide tour for Sensodyne a 70’X40’ footprint consisting of a 53’ Trailer with 5 Dental Hygienist Consultation booths and video testimonial booth, (2) 10X20 and (2) 10x10 Tents, Brushing Station, 5 Tables, Sweepstakes Registration Kiosk (6 Samsung Tablets), Flat Screen TV interactive game, 2 stanchion signs, 6 fence panels, 12’ arch and an expandable bilingual sign traveling to 13 different events. My primary function was to interview, hire, on-board, schedule, and train all local Brand Ambassadors for the tour, daily timesheets, processed payroll and complete evaluations for all staff. I also assisted with troubleshooting technology, repairs of tents and signage, inventory of premiums and samples, daily recaps, reporting adverse events, emceeing, coordinating radio station live remotes and overnight security, pre-event site inspections, setup and tear down.
Tour resulted in:
Over 500,000 Samples
Over 70,000 On-Site Trails
Over 137,000 Premiums Distributed
Over 42,000 Hygenist Consultations
Over 150 Brand Ambassadors Hired
83 Event days
-I managed a 5 week Tour with just 19 event days for Farmer’s Garden Pickles by Vlasic featuring Guerilla, Retail, and Large-scale events in 4 major markets. Responsible for driving a 16’ box truck and a Branded Van towing a Branded 20’ Trailer, setup and tear down of 20'x20' footprint with fresh produce and live plants, coupons, recipe cards, PA system, 2 flat screen TVs wth streaming Twitter live feed, 2 A-Frame signs, 1 retractable banner, hiring and confirming BAs, training and managing upto 11 Brand Ambassadors, submitting Timesheets, Daily and Weekly Event Recaps with Pictures. Coordinated 3 media events with a Chef Pickling Educational Demonstration. Also responsible for booking hotels, managing budget for supplies, fuel, tolls, lodging accommodations, submitting expense reports for both corporate credit card and petty cash fund, stopping at weigh stations, completing DOT Hours of Service Driver’s Log Books, scheduling product pickups from warehouses, and pre-event venue inspections. I also proposed and implemented a system for draining, cutting the pickles and disposing of the pickle juice.
Tour resulted in:
Over 160,000 Samples Distributed
Over 80,000 Recipe Cards, Coupons Distributed
Increased Twitter following
19 Event Days
I was asked to manage 2 other tours and hired to manage the Yoplait Yogurt Save Lids Save Lives Event in NYC with celebrity appearances and onsite filming for "The View" and "Entertainment Tonight".
http://www.progressivegrocer.com/farmer%E2%80%99s-garden-vlasic-concludes-farm-stand-tour?nopaging=1
-I managed an ongoing Tour for Perky Jerky operating a 40 foot Tour Bus (GVWR 33,000 pounds) with a Rooftop deck opened for Perky Jerky Executives onsite. This tour is primarily focused on building Brand Awareness NASCAR events and Driving sales at Walmart and ShopRite visiting 12 retail locations a week. Our sales push in Walmart has been a strong contributor rising Perky Jerky from the Top 30 position to the Top 20 position, gaining Nationwide product distribution in Walmart Stores. Also responsible for merchandising, setup and tear down, daily recaps, daily communication with Perky Jerky, supervising Tour Brand Ambassador, managed budget for fuel, repairs, supplies, lodging accommodations.
-I was the Tour Driver for the #coffeewithnetapp Avent Tour. Responsible for driving a pick-up truck and 20 foot long trailer to each venue across the country, set-up and tear down of display properties espresso cart with espresso machine, 46inch flat screen TV and DVD Player, and 2 expand media banners and assisting in the overall management of the tour. Also responsible for booking hotels within budget on corporate credit card and submitting expense reports, stopping at weigh stations, completing DOT Hours of Service Driver's Log Books and scheduling maintenance on pick-up truck and trailer.
-I was responsible for the management of a 10 month promotional marketing tour consisting of wet, dry, and exit sampling at major sporting events, art and street festivals, state and county fairs, and large market Guerilla Style Invasions. Recruitment, training, and management of brand ambassadors. Coordinating and picking up samples from cold storage warehouses, handled product releases and bill of ladings, researched missing shipments. Provided event specific and end of tour recap reports including photos, videos, consumer feedback, key learning’s, and inventory. Maintained DOT compliance including log books, pre-trip inspections, weigh stations, and vehicle maintenance and operation of both 40’ tour bus and 30’ refrigerated straight truck. Complete setup and tear down of branded elements to include 10’x20’ tent with backdrop, 12’ and 15’ inflatables, ply-wood cut-out with backdrop for photos, interactive cranberry bog with backdrop, tables, coolers, and flags. Click here to see the Snap-Tag Sign that I designed.
Tour resulted in:
Over 4.5 Million Samples
20% increase in samples over previous year's tour
151 Event days
-I managed a 4 week Tour for Charter Communications partnered with Music Choice, Fox, Showtime, and ESPN. Responsible for driving and maintaining a Branded 12' Glass box truck, setting up event with tables, 3 retractable banner signs, KindleTablets, managing 1-3 Brand Ambassadors, submitting Daily Event Recaps with Pictures. Also responsible for booking hotels, submitting expense reports for reimbursable cash expenses, stopping at weigh stations, completing DOT HOS Driver's Log Books
Hired to Manage their Perky Jerky Tour..
-I managed a 3 week tour at the University of North Carolina, Charlotte for Window 8. Met with Bookstore staff to optimize footprint location, trained and supervised 12 Brand Ambassadors to demonstrate the Release of the Windows Surface Tablet and the Windows 8 operating software, capture consumer surveys, distributing premiums, conducting gift card drawing. Also responsible for end of tour recap reporting, capturing photos of consumers, and receiving and shipping of premiums and demo devices, setting up and tear down of footprint consisting of 2 tables, 8X10 floor, backdrop, Acer laptop, and Windows Surface Tablet.
Hired to Drive for their NetApp Tour.